One of the fastest growing ways that companies and brands are leveraging the rise of influencers is through influencer boxes or PR boxes. The influencer box is centered around creating a unique, personal, and memorable experience for the recipient to increase their sentiment towards the company. Although posting pictures of the box may be written in a contract, the sheer exclusivity of the PR box is motivation enough. Many companies like AT&T, Fashion Nova, and Nike have found great success with these types of custom boxes.